Author: Sue Johns-Chapman

Image: (NOT) Getting Tired Of Winning: The Sequel – Tidal Digital (NOT) Getting Tired Of Winning: The Sequel – Tidal Digital Well, here we are again. Another year, another round of industry chaos, and somehow, we’re still standing – thriving, even. While the marketing world scrambles to make sense of the latest algorithm meltdowns and platform “enhancements” (read: more ways to make our lives difficult), we’ve been quietly getting on with it – growing, adapting, and, […] Read More
Image: AI & SEO: Friend or Foe? Using AI in SEO: The Right Way, the Wrong Way & the Smarter Way (And no, I don’t just mean LLMs) AI & SEO: Friend or Foe? Using AI in SEO: The Right Way, the Wrong Way & the Smarter Way (And no, I don’t just mean LLMs) Author: Mariam Abu Bakr – 16 February, 2025 A decade in SEO means I’ve seen it all—every algorithm shake-up, every so-called ‘SEO game-changing’ tactic, every trend that came and went. So, when AI entered the chat, you bet I had thoughts. As the (unofficial) face of SEO in my circles, people keep looking at me […] Read More
Image: Why You Should Enter the MENA Search Awards and Tips on Completing Your Entry Why You Should Enter the MENA Search Awards and Tips on Completing Your Entry Author: Jayesh Jain, MENA Search Awards Judge. Having had the privilege of reviewing outstanding entries for the MENA Search Awards, I’ve seen firsthand the level of creativity, technical expertise, and innovation that search professionals bring to the table. At the same time, I’ve noticed that many agencies—especially smaller ones—hesitate to enter, often unsure if their […] Read More
Image: Navigating MENA’s Search Landscape: Trends & Challenges by Awards Judge, Jayesh Jain.  Navigating MENA’s Search Landscape: Trends & Challenges by Awards Judge, Jayesh Jain.  The search industry in the MENA region continues to evolve, presenting exciting opportunities alongside unique challenges. As digital marketing matures across the region, agencies and brands are adopting more advanced strategies to stay ahead. This article explores: • Key search trends shaping the MENA market • Common challenges search marketers face The Evolving Search Landscape […] Read More
Image: Unlock the power of ramadan shopping trends – 2025 insights for e-commerce success  Unlock the power of ramadan shopping trends – 2025 insights for e-commerce success  Author: Zbigniew Nowicki, MENA Search Awards Judge Ramadan is not just a period of spiritual reflection – it is also a time of heightened consumer activity, increased spending, and strategic opportunities for businesses. As one of the biggest shopping seasons in key markets, Ramadan presents a prime moment for e-commerce brands to connect with consumers, […] Read More
Image: Home of Performance Triumphs at MENA Search Awards 2024 with Two Prestigious Awards Home of Performance Triumphs at MENA Search Awards 2024 with Two Prestigious Awards Home of Performance (HOP) continues to solidify its status as a leader in digital marketing by achieving exceptional victories at the MENA Search Awards 2024. This year, we proudly brought home two prestigious accolades: Best Large PPC Agency and Best PPC Campaign for the groundbreaking campaign, “Chats to Consultation: Transforming Care,” developed in partnership with […] Read More
Image: Assembly MENA Nominated for 27 Entries in MENA Search Awards 2024 Assembly MENA Nominated for 27 Entries in MENA Search Awards 2024 We are proud to announce that Assembly has been nominated for 27 awards at the MENA Search Awards this year, marking another milestone in our commitment to delivering innovative and impactful results across industries. Last year, our team proudly took home five prestigious awards for Best Arabic SEO Campaign, Best Use of Data (PPC), Best […] Read More
Image: A2Z Media Shortlisted for “Best Integrated Campaign” at the MENA Search Awards 2024 A2Z Media Shortlisted for “Best Integrated Campaign” at the MENA Search Awards 2024 Doha, Qatar – The MENA Search Awards 2024 is pleased to announce that A2Z Media has been shortlisted in the “Best Integrated Campaign” category, recognized for its work with Nissan Qatar. This acknowledgment highlights A2Z Media’s commitment to delivering innovative, high-impact digital marketing solutions in the competitive MENA region. About the Campaign: Nissan Qatar’s Ramadan […] Read More
Image: WGG Advertising Agency: A journey to the MENA Search Awards Finalist Stage WGG Advertising Agency: A journey to the MENA Search Awards Finalist Stage We are pleased to share and take pride in the fact that WGG Advertising Agency has been named a finalist at the MENA Search Awards. This recognition underscores our expertise in digital marketing and our dedication to delivering results for our clients. Who We Are WGG is an advertising agency with over a decade of […] Read More
Image: Zeo Achieves Finalist Status in Five Categories at MENA Search Awards Zeo Achieves Finalist Status in Five Categories at MENA Search Awards We are thrilled to announce that Zeo has been shortlisted as a finalist in five categories at the prestigious MENA Search Awards. This recognition is a testament to our team’s dedication and innovative approach to search marketing across various industries. Pioneering Excellence in Search Marketing At Zeo, we’re not just another digital marketing agency – […] Read More

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Image: AI & SEO: Friend or Foe? Using AI in SEO: The Right Way, the Wrong Way & the Smarter Way (And no, I don’t just mean LLMs)
AI & SEO: Friend or Foe? Using AI in SEO: The Right Way, the Wrong Way & the Smarter Way (And no, I don’t just mean LLMs) Read More
Image: Why You Should Enter the MENA Search Awards and Tips on Completing Your Entry
Why You Should Enter the MENA Searc … Read More
Image: Navigating MENA’s Search Landscape: Trends & Challenges by Awards Judge, Jayesh Jain. 
Navigating MENA’s Search Landscap … Read More
Image: (NOT) Getting Tired Of Winning: The Sequel – Tidal Digital
(NOT) Getting Tired Of Winning: The … Read More

Testimonials

"We would like to acknowledge the MENA Search Awards community, thank them for their support, and express that we are ecstatic to have become a part of this amazing family."
Kriko
"The encouragement of the MENA Search Awards to urge people and companies to share and reproduce sectoral information and to visualize our success has been one of our biggest sources of motivation in this process."
Kriko
"Being validated by the likes of MENA Search Awards and amongst such stiff well-accomplished competitors is something that’s made us incredibly proud, bonded our team further and has been exceptionally well received by our customers." Mickey Llew
"The MENA Search Awards stand out for their commitment to transparency, fairness, and timely communication. Participating in these awards was a valuable and enriching experience for us at Markethinkers Agency. The clear guidelines, prompt responses to queries, and the unbiased approach to awarding excellence set a high standard for industry awards It also helped us to increase our recognition in the region and find new prospects accordingly." Çağatay Yazıcı, Global SEO Director
Markethinkers
"The APAC Search Awards are not only about recognition for great work but also about pushing ourselves to constantly improve and deliver outstanding results for our clients. By highlighting those who are doing extraordinary things in the digital space, these awards lift up the entire industry." Emily Bencsics, Marketing & Digital Specialist
MEGANTIC
As we look to the future, our mission remains steadfast: to empower brands through innovative digital marketing solutions that deliver real results. The recognition at the MENA Search Awards 2024 fuels our determination to continue redefining what’s possible in the world of performance marketing.
Home of Performance
The MENA Search Awards celebrate excellence in search marketing, focusing on creativity, implementation, and measurable results—qualities that align perfectly with our approach to every campaign. For a new agency on the rise, these nominations signify a major milestone, highlighting our strategic and creative approach to digital marketing. Being recognised in such a competitive space affirms that our methods are not only effective but also innovative and industry-leading.
créo Global
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