Published by Sue Johns-Chapman
Published Date 07.11.2024 
We are proud to announce that Assembly has been nominated for 27 awards at the MENA Search Awards this year, marking another milestone in our commitment to delivering innovative and impactful results across industries. Last year, our team proudly took home five prestigious awards for Best Arabic SEO Campaign, Best Use of Data (PPC), Best Use of Search – Real Estate & Property, Best Use of Search – Travel/Leisure (PPC), and Best Software Innovation. These awards exemplify our dedication to leveraging data and creativity to generate significant client success.
Recognizing Our Impactful Work with Clients
This year’s nominations further reflect our versatile approach to digital marketing, with recognition across various industries—from real estate and automotive to beauty and retail. The nominations highlight the range and flexibility of our digital marketing approach, with recognition across diverse industries. This broad acknowledgment reflects our skill in crafting tailored, impactful strategies that meet the specific demands of each sector. It’s a testament to how our team brings together strong market insights and inventive strategies to achieve powerful outcomes.
Our work with EMAAR Properties, which has set new standards in capturing the investor and off-plan market, highlights our commitment to strategic, data-driven content that resonates with a global audience. Likewise, our partnership with Sobha Realty demonstrates our ability to foster substantial organic growth within the real estate industry on an international scale, reinforcing our expertise in high-value real estate marketing.
In the automotive sector, Assembly’s dedication to leading in SEO strategy has been pivotal in helping Al-Futtaim Automall, establish a strong online presence and has earned us a nomination for Best Use of Search – Automotive. Our collaboration with BYD KSA is helping shape Saudi Arabia’s shift toward a sustainable future, increasing awareness around electric vehicles in line with the Kingdom’s Vision 2030 goals.
In the beauty industry, Assembly has made waves with Nice One, engaging Saudi Arabia’s Gen Z audience through a trend-driven digital strategy that revitalizes the local beauty scene and earned us a nomination for Best Arabic SEO Campaign. With Centrepoint, our SEO-driven approach seamlessly combines style with strategy, connecting fashion-forward consumers with affordable, stylish options in a highly competitive market, which led to our nomination for Best Use of Search – Retail eCommerce (SEO).
Faisal Dean, CEO, MENA at Assembly, commented:
“The nominations come as Assembly continues to expand its geographical presence and services in the region. Our vision is to deliver the best in data, technology, and talent to connect brand and performance for the best brands in the world. I am very proud of the team we have built and for their continuous efforts to go above and beyond, which is yielding results and making a difference for our clients.”
Nurturing a Forward-Thinking Culture
At Assembly, we bring together the core elements of a modern agency—data, talent, and technology—to deliver smart, connected solutions that drive business impact. Our team comprises over 286 highly experienced professionals who believe passionately in helping brands realize their full potential. With extensive global omnichannel media experience, we are committed to driving business growth through the fusion of data with modern technology along with strategic business insights. It’s this combination that helps us uncover the opportunities that fuel real change and growth for some of the world’s leading brands.
Assembly’s ongoing success in the MENA region, underscored by our recent achievements, reflects our unwavering commitment to digital excellence and industry innovation. We are excited to continue this journey, delivering powerful results that demonstrate the depth and versatility of our work across the region.
